© 2019 by Genie's Northside Outlet

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Hello, we are Jim and Veronica, owners and operators of Genie's Northside Outlet. We both come from families rich in creativity and business. While our families have encouraged us to be who we are, we would like to answer the question we always get: Who is Genie?

Jim's Grandmother

Jim's grandmother Gene began her own business called Genie's Estates and Appraisals after her retirement from Goodwill. She has been an integral part of helping and teaching Jim everything he knows about the business and how we've become Muskegon's best pawn shop!

In 2012 Jim decided to follow his passion

He asked his Grandmother if he could use her name to carry on her legacy.


During this time Gene would employ Jim to help her prepare for sales all while he developed his keen eye and knowledge of antiques and collectibles of all kinds. Quickly becoming well known in the area for their excellent service, prices, and fair trades.

It was then that Genie's Northside Outlet was born. With the support of family, friends, and loyal customers Genie's continues to grow. Weather your an old friend or potential new customer we thank you for visiting our website and store!

We hope you enjoy your online experience with us.

Better yet - if your in the neighborhood please stop by and say hello! 

Jim and the Genie's Northside staff look forward to meeting you and to help you find your own treasures in our ever changing inventory of our store. From guns, silver & gold, coins, and collectibles - we are sure you will find something special.




1420 Holton Rd

North Muskegon, MI 49445



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Mon, Tues, Thurs, Fri: 9am - 5pm

​​Wednesday & Saturday: 9am - 1pm

​Sunday: Closed

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